© 2018 by Happy Hippo Media.

Born on the Central Coast

As a marketing agency born on the Central Coast we know what it is to be a local and understand the way coasties think. This allows us to piece together websites and marketing campaigns the people of the Central Coast love!

The Central Coast is a growing region with housing developments beginning to increase more and more people moving to the area due to it's affodability. This is only positive for the Central Coast as we see places like Gosford and Wyong beginning to take shape after all these years with wealthy investors such as John Singleton and Tony Denny, just to name a couple, pushing for more development and progress. This is a great time for businesses to be in existence around these regions and coasties will only benefit from the increased amount of options in restaurants, bars and other amazing activities that other businesses provide.

Marketing and Website design

We design websites right here on the Central Coast (not overseas) that convert website visitors into paying customers. We know exactly what people love to see and delve into the psychology of how people process information, which allows us to design websites that outrank and outperform your competitors. 

 

It's not easy for businesses to compete in an ever growing market where technology causes rapid change, trends are born in a day and forgotten about three days later and knowing what is OK to talk about to your audiences without casuing too much controversy. To be top of mind you need to be constantly watching the news and social media to pick up on relevant topics that your customers will love and then somehow figure out how to relate that back to your business and then finally post about it on your social media. This can be tough for a business owner who have their usual daily tasks to be worrying about to be able to run their business in the first place. 

This is where we come in...

We're a marketing agency on the Central Coast who know how to return a profit through all our marketing strategies. We have worked with many businesses who originally had an issue that we solved through direct response marketing or branding exercises. Knowing what is happening around us on a local level, national and global level is what we focus on each day. We work with local businesses around the Central Coast to alleviate the time they spend on trying to work out how to attract more customers. We implement strategies across different media channels that allow us to deliver the client a result to increase their enquiries, improve their brand identity, create a sales system that works for their business model, impement sales strategies, increase monthly revenue and give overall peace of mind that they can rely on us to take care of all their marketing needs and control their sales channels.

SEO Central Coast

Just like our website design, we perform all of our operations for SEO right here on the Central Coast. SEO stands for Search Engine Optimisation. It's a term that some people are unfamiliar with so in essence it's the way we optimise our websites and other content to be able to show up in search results on Google and ideally eventually land on page one organically rather than doing it through paid ads. 

We have a wealth of knowledge when it comes to implementing SEO through 15 years experience of working on countless websites. To date we haven't had a website that hasn't reached page one of Google. We have achieved this success through understanding changes in the Google platform on a daily basis and always testing our knowledge through various campaigns. There is no exact science when it comes to SEO on the Central Coast or anywhere for that matter but there are essentially some key fundamental steps we take that we know Google loves and therefore always see us eventually landing our customer's websites on page one of Google for their desired keywords. 

There is no quick over night solution to achieving this. It takes time to rank high on Google because everything on their platform is a delayed reaction. What we mean by this is that whenever we make an optimisation such as a change of website content, writing a blog, obtaining a backlink, listing a citation, etc. it takes Google between 6 days and 5 weeks to register what we just did. The reason why it takes so long is because it literally has trillions of pieces of information that it needs to sift through every day. There are 40,000 searches that happen per second alone! That's a whole lot of data and processing that Google needs to get though before they finally get back to us and recognise the optimisation we just implemented.